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02-07-2012 16:01

Cadillac Maintenance Plan Doesn’t Offer A Kitchen Sink


Cadillac Maintenance Plan Doesn’t Offer A Kitchen Sink

by
Jun 25th, 2010

Cadillac announced that all 2011 models will contain a premium maintenance package. Aptly named Cadillac Premium Care Maintenance, the package will provide basic items like scheduled oil changes, tire rotations, replacement of engine and cabin air filters, and a multi-point vehicle inspection. Kurt McNeil, vice president of Cadillac sales and service said

“Cadillac is adding Premium Care Maintenance as a way to extend customer service beyond the sale. The program is designed to raise satisfaction for owners by ensuring access to expert service. It should lead to higher loyalty rates for dealers by establishing them as a valued resource for our customers.

The announcement comes a few days after an announcement by Lincoln that any Lincoln bought from June 18 to September 7 will contain free scheduled maintenance. Click past the break for the world-famous GM Authority take and a comparison table of the Caddy Maintenance program.

The GM Authority Take

Cadillac and Lincoln are taking a page from BMW’s book of selling and leasing vehicles with free basic maintenance. While many believe Cadillac’s plan is equivalent to that of BMW, this is not actually the case – as evidenced in the table below.

BMWCadillacLincoln
Oil Changexxx
Cabin Filter Replacementx-x
Vehicle Inspectionxxx
Tire Rotation-xx
Wiper Replacementx-x
Brake Pads & Discsx-x/-
Brake Fluid Changex--
Engine Belts Replacementx-x

From our comparison table, it’s clear that Cadillac still has a long way to go before matching BMW’s free maintenance plan offering. While it’s a step in the right direction for Cadillac, we hope that the fine folks at Cadillac either match or exceed their most direct competitor’s (read: BMW) complimentary maintenance plans.

One ResponseLeave a comment
  • Bill King
    January 31, 2012 at 6:01 am
    Reply

    Does Cadillac offer an extended maintenance plan for older vehicles? For example. a 2004 Deville with 60,00 miles on it. If so cost, plan, etc.

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