Top
GM STOCK:
GM22.13  chart0.00
05-23-2012 16:03

Chevrolet’s All-New Tagline: Everyone Deserves Excellence (With Video)


Chevrolet’s All-New Tagline: Everyone Deserves Excellence (With Video)

by
May 26th, 2010

Click image to watch the video

Remember those early reports saying that Chevrolet’s newest tagline would be Excellence for Everyone? Well, they were wrong.

It turns out that the bow tie brand’s newest tagline is infact Everyone Deserves Excellence. That’s a pretty big difference, even though only one word was changed. You can hear the newest motto Chevrolet’s all-new RedX ad after the jump (wait until the very end). And after you’re all done, let us know what you think in the comments!

It would surely be interesting to see whether Joel Ewanick, new marketing chief at GM North America, will make any changes to the slogan once he gets settled in his new office.

Chevrolet RedX Engineers – 60 Second Spot

Chevrolet RedX Engineers – 30 Second Spot

No ResponsesLeave a comment
Add a commentGet a Gravatar

* Name

* Email Address

Website Address

Notify me of followup comments via e-mail. You can also subscribe without commenting.

SPONSORS
Subscribe By Email
* indicates required
Connect With Us
Weekly Poll
SPONSORS
Galleries
1966 Chevrolet Suburban2012 Buick Regal GS - Chicago 20111951 Chevrolet SuburbanBuick LaCrosse GL Concept - LA 20112009 Chevrolet Jay Leno Camaro2012 Chevrolet Aveo Patent Drawings2012 Cadillac CTS-V Coupe - GMA Garage1957 Chevrolet Bel Air Convertible2011 Vauxhall VXR8