SRX, Escalade, and Escalade ESV. These are the only Cadillac models that posted a sales increase in February 2010. Gunning directly for midsize CUV leaders such as the Lexus RX and Mercedes ML, the SRX recorded a whopping 541 percent year-over-year jump in February. The Escalde and Escalade ESV were up 14 and 32 percent, respectively. But Caddy’s pride and joy – the CTS – dropped 17 percent.
Let’s hope Cadillac flexes its marketing muscle in the next few months and turns those red lines green, since there’s absolutely no reason for dropping sales numbers with a recovering economy and the impending CTS Coupe!
|Model||Volume %||2010||2009||DSR* %||DSR 2/10||DSR 2/09|