Here’s a recently-released commercial for the Silverado. This ad – in my opinion – outlines exactly what Chevy’s pickup truck is made of and who it’s made for.
The ad starts off with a 2010 Silverado owner discovering an abandoned grassy area where he finds an old baseball. He then remembers – envisioning back to when he was a kid – playing baseball on (what appears to be) the same field, with (what looks like a) trusty 1980s Silverado. So the man gets with his buddies, also Silverado drivers, who team up and clean up the neglected land to turn it into a baseball field.
The ad sums up the Silverado soul and the American free spirit to a tee, all to the tune of John Mellencamp’s Our Country. So click past the break to watch the Chevy’s Baseball ad, awesome Silverado work scenes (such as destroying an old tractor) included! I think you’ll agree that there is much more here than just a commercial to sell a vehicle.